Authority In The Age of AI.

The science is in: AI doesn’t reason. It quotes what humans believe. The TL;DR? If your content’s forgettable to people, it’s invisible to AI.

Build authority by being quotable.

That means being undeniable.

Because when GPTs quote you—

they carry your message.

They link to it.

They reference it.

They help build authority for you.

How to become quotable

- Original thought.

- Sharp language.

- A clear point of view.

- A content structure that’s easy to read, remember, and repeat.

That’s what gets cited.

That’s what triggers the algorithm.

That’s what survives the scroll.