Static vs. Living Content.
Some content is a one-hit wonder.
Others build legacies.
Static content is written once and forgotten.
It ages. It drops in search. It loses traction.
That “Tips and tricks for 2023” blog post?
Nothing but a ghost from when you mattered—
wasting away in the ninth circle of content hell.
Better pray no one finds it.
Living content evolves.
It stays updated. It stays relevant. It stays read.
One is built to publish—and fade.
The other is built to perform—and last.
